Lilly Lutz Blog #13

Today in class we learned about Globalization and Cultural Diffusion. We described the 5 types of Cultural Diffusion that occur and defined what Cultural Diffusion is. We also identified what the Columbian Exchange was and modern examples of Diffusion.

Cultural Diffusion is the process of spreading cultural traits from our region to another.

Five types of Cultural Diffusion:
1. Expansion diffusion- an innovation or idea that develops in a source area and remaining strong there, while also spreading outward to other areas. This can include hierarchical, stimulus, and contagious diffusion.
2. Relocation Diffusion- an innovation or idea that migrates into new areas leaving behind its origin or source of the cultural trait.
3. Hierarchical Diffusion- an idea or innovation that spreads by moving from larger to smaller places, often with little regard to the distance between places, and often influenced by social elites.
4. Contagious Diffusion- an idea or innovation that spreads based on person - to - person contact within a given population.
5. Stimulus Diffusion- an idea or innovation that spreads based on its attachment to another concept.

The Columbian Exchange was the widespread transfer of plants, animals, culture, human populations, technology, diseases, and ideas between the Americas, West Africa, and the Old World in the 15th and 16th centuries.

An example of Modern Diffusion is the expansion of McDonalds across the world.

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